(WORK BY)
GRANT GULLA

︎ INSTAGRAM
︎ ARE.NA
︎ LINKED.IN

Grant Gulla is an art director, designer and photographer based in New York. 

He graduated with a BFA in Communication design from Parsons in 2017, and is currently Sr. Art Director at Day One Agency.

SELECT CLIENTS
Converse
Nike Sportswear
Nike Women
Nike Well Collective
Jordan
Faculty
Recess
Blank Street Coffee
iLovecreatives
BILT
Tiffany + Co.
Kairos HQ
Don Julio
Foo+Foo




New York City, New York ︎︎︎ 




$BTC


︎CREATIVE DIRECTION, STORYBOARD, CHARACTER DESIGN, ENVIRONMENT DESIGN

(TEAM)
CHARACTER DESIGN + ANIMATION
VINCENT SHORTINO



BTC (Base, Top, Clear) is Faculty’s clear coat and it corresponded with the acceptance of crypocurrency by the brand. For that reason, the campaign was fully digital, and features a character with an ambiguous gender identity painting their nails in their room, when something happens outside. This takes them into a new world, where the product is discovered. 






©GRANTGULLA 2023