FACULTY
CREATIVE DIRECTION, CONCEPT, ART DIRECTION, PRODUCTION
This campaign for Faculty’s tooth gem launch was inspired by vintage cigarette campaigns. The packaging takes major cues from a familiar cigarette box, and our models are featured in high contrast scenes to achive the posterized feel of the 60s and 70s ads, with a contemporary twist.
PHOTO
Luke Abby
STYLING
Stella Evans
VIDEO + EDIT
Blake Nelson
PRODUCTION
Austin Wyne
PACKAGING DESIGN
Ryan Scheuer